- Describe your experience of creating a single persona from different users’ perspectives gathered in the interview data. Was there enough commonality between the 4 people interviewed to form a coherent persona? Or would it have made more sense to create a second different persona?
We chose the topic that “going to the supermarket”. When I was the interviewer, I asked some used-open interview questions to my partner. Although those questions were in a generic form, I could gather meaningful information related to our topic. Because all of us had very similar cultural background and life style, there were enough commonality between our teammates in the experience and feelings about supermarket. In the end, our answers formed a coherent persona. I think if we want to create a second different persona, we need more information and interviewees from different cultural background and life style.
2. Do you think your final persona was successful in generating empathy with users? What would you change to make it better?
Yes, our final persona was meaningful in generating empathy with users. The topic was very closed to life, and all of the information and data gathered from our group members’ real experience and needs. One thing I would change to make it better was that our gathered data should be various and from more different experience, which could help our persona become more realistic and closed to real young users.