IDEA9106 Design Thinking

Design is a state of mind



Master of interaction design and electronic arts.

Tutorial 7: Interrogating Affordances

1 Choose one of the objects you selected and describe how your initial understanding of its affordances changed over the course of the exercise?


I choose the plastic bottle as my subject, my initial understanding of its just add the function of the temperature display and the spray head. This idea comes from my daily life, sometimes i might get burned when i drinking hot water. It could avoid this situation if there is the temperature display screen. Also, some girl might feel their skin dry especially in the summer, so, a spray head could be helpful.

2 Given that affordances is a relational property between a person and an object, how did the manipulation of the object and the person’s abilities inform your understanding of the concept? Did it give you inspiration or insight for how to work with affordances as a designer? Discuss this through the specific objects you explored in the exercise.

During the processing of using chopsticks to hold the bottle, which is impossible. I realized that there are some things we need take into consideration as a designer.  For example, we could use the magnet to manipulate the water bottle or use robot arm to control. It is necessary to understand the affordances of an object. Everyone thinks the water bottle just can use to drink water, but with the change of the affordance, we can explore more functions.



Reflection 6 – Experience Prototyping

1 How did physically acting out help to explore ideas?

We choose the topic of sleeping in the plane. I think everyone might face this kind of problem when we travelling by airplane, especially in the economy class. So,  it’s easy for us to relate our own experiences and of course, we have lots of grumbles. Firstly, all the group member come up with some ideas which might improve the problems. Then we did some physical acting about how we sitting and sleeping in the airplane, and we found something new about this kind of situation. We can simulate the chair’s distance in the plane and it is really helpful for exploring ideas.


2 Did you refine your ideas and solutions to the problem through body storming? in what way?

Yes, we did. we found our earlier solution about helmet is kind of rude through body storming. If I am on the plain and the people who sit next to me cover his head with some helmet, I might feel like he does not like me, or does not want to talk to me. This is such a bad feeling, So, we have some change about this helmet, it could be some transparent material, you can have your private room and nobody will feel bad about it.



3 What was difficult or challenging about body storming?

Since we do no on a real airplane, some part might have some deviations like the size of the chair and the temperature stuff. Also, I think we need some blankets and pillows to create a more likely environment.

4 Does body storming lend itself to certain types of problems?

I think maybe it will cause some problems since we just simulate the environment of the plane, but body storming could be really helpful for our idea generation. It is more suitable for some scene practices.0426_1


Week 5 – ideation

1. How did taking the position of an Extreme User influence your thinking in relation to the design challenge? Was it different to how you usually generate ideas and empathy?

I think the extreme posona we make is really interesting,we chose a romantic character.Her name is penny, she like animals and chocolate, her boyfrind jack loves her so much,they all love watching movies, they favorite movie is the Avertar.But sadly, jack died six months ago,penny missed him so much.I consider the design ideas from the third person perspective, like telling a story. This process taks position of an Extreme User forces me to let my imagination go wild, my story is sad but i can design a crazy telephone booth, here is my idea:



2. Did any of the other design thinking techniques (design provocation cards, stories, storyboards, etc.) help you to work through ideas and collaborate with your group members?

Yes,I think the story and storyboard helped me a lot when I cannot generate any idea. Sometimes i didn’t really feel stuck for ideas, so only gave the cards a cursory glance. Perhaps in a different scenario, some words may look irrelevant to my character but somehow I still can find the connection between these words and my story, which makes my character’s story more vivid. I can also imagine it becoming more difficult to come up with a story. Also,different word could give me a different story scence, i will make more interesting story with them, which is really awesome.

Summary Poster-YULING DONG-ydon0821

Week 3: Creating Personas

Describe your experience of creating personas from different users’ perspectives gathered in the interview data. Was there enough commonality between the 4 people interviewed to form a coherent persona? Or did it make more sense to create a second different persona?

The process of creating the personas was really interesting . Firstly we need to gathering information to create personas in pairs. Sometimes it is difficult to find the strong enough links between the data to create a  persona. But with more people, we could have more data and the posona  can be drawn. We divided into two groups and  took turns in the roles of interviewer and interviewee. And then we get a verbal overview of each interview, after this we could easily make th point of the posona we want.

Our group was interesting in the topic of shopping. The first persona we made was created from the analysis Two members of our group shared similar shopping experience, they both shopping with the use of cards and prefer to chose advertised specials. But some of us was not focus about the brand and the total savings.

The second persona was easily identified from the data we analysis.It is different from the first one. It appeared as a separate set of characteristics. Then it was also have evident that a second persona could be created from the data as one interviewees responses differed significantly from the group .

Do you think your final persona was successful in generating empathy with users? What would you change to make it better?

Yes i think the two personas give us a good example for generating empathy to users. It really helps us to remember of the user and not only about our old  habits and experiences, and you could start to empathize with their shopping preference and you start to have the responsibility to those people to make sure that you know their needs.

I feel the data  was not strong enough to put together and some data collected was broad and not focused on the truly reflective persona about the shopping experience. Also it appears that the difference of people’s background is really important in the creating our two personas. We all have our own thoughts about the posona which is good for creating new stuffs.

Week 2 Tutorial: Affinity Diagram(Interpreting Data )

  • How did this exercise help you build empathy with prospective users?

Before this exercise, all of us read the text about the problem we might meet when we were on our trip.Through talking with some prospective users. We found lots of informations about the potential and exist problems. For example, my reading material is about a business who have some trouble with using google map when he travelling. And there are more other similar problems in my group, so we collect them together and organised them well.Then I wrote main idea on the yellow post-it notes. By doing it, I was able to interpret the user’s  needs and frustrations. And the re-phrase of sentences could help me gain a deep understanding of the interviewer’s specific needs.乱七八糟IMG_3849乱七八糟IMG_3845

  • How did the clustering of information help you to understand user needs? 

In the next step, based on the interviewr’s potential needs.we put the sticky gathered on the table, organised by the same problems we found when people are traveling. Like what need to be proven or what need to be avoid.

When those yellow sticky organised well we found it is quite clear and simple, we can see the problem right there.So the clustering of information really helps us put different things in orders. After this, it is easy for us to make a better decision.




  • What was difficult or challenging with the technique?How would you do it better next time?

I think it is a little bit confused at first time,  when I comparing my note with the other, I find we almost do the completely different work. Because the notes we did seem have no link at all. The style of each person also quite differ which become a barrier when we try to understanding what other member want to say. Maybe because we not reading all the interviews. With so many details, sometimes i can’t clearly explain the problem.


Next time i will try to write more affinity notes to explain one problem and avoid repeat same questions. And write the problems as simple as possible because it could be much easier to identify and collection.I will catch more useful points in a more efficient way next time.





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