IDEA9106 Design Thinking

Design is a state of mind



Blog Reflection 09- shua2390

1.How did thinking in terms of shots and scenes influence your approach to communicating your design concept?

It helps on deciding how we provide the information to the audience. When we were thinking of shots and scenes, we thought about different angles and shots which enables us to provide more visualized view to attract the audience and help them to imagine.

2.What motivated your choice of storyline structure? Can you think of an exemplar from a film that uses the same structure?

The main idea that motivated us to choose the storyline structure is to keep the audience’s curiosity, for which we started with a zoom shot to make them curious about our story. The body part of the story happens in a daily communication with the combination of mid-shots and over the head shots.

3.What choices did you make about audience and style? Were they related?

We decided to have some views showing the common problems of our audience which means to make a connection between the audience and the real-life scenarios. Through the story, we want the audience to feel that they will have what they need in their daily life.

Blog Reflection 07–shua2390

Choose one of the objects you selected and describe how your initial understanding of its affordances changed over the course of the exercise?

The object I chose was a folk. In common sense, a folk could only be used as a tool when having meals. However, after its affordances changed I found that it can also be redesigned as a scratchback when attached with chopsticks.

Given that affordances is a relational property between a person and an object, how did the manipulation of the object and the person’s abilities inform your understanding of the concept? Did it give you inspiration or insight for how to work with affordances as a designer? Discuss this through the specific objects you explored in the exercise.

It is supposed to be the most common thing to use a pair of chopsticks. However, when I was asked to use it without my thumb, I felt empathic with disable people. I tried many times and none of the attempts was successful. Through this exercise, I realized that I should always think about all the users including disables, LGBT etc. It also brought me another perspective as a designer.

Blog Reflection 08–shua2390

1. What kinds of information and insights did it give you about the usability of the prototype?

When the prototype is used, the experience of users will be provided. It may include the feeling of the users or their suggestions on improving the product which provides another perspective from the intended users. Besides, when the users are trying the prototype, the designers can also collect the data including the behavior of both the users and the prototype. Prototype is a kind of practical process unlike the interview or questionnaire which means it provides the information and insights from the practical and reality perspective.

2.What aspects of the technique worked well or were frustrating?

As the user, I was guided and told what to do by a person, this technique works well, however, I was trying to meet the target of the experiment which was a little frustrated me.

As an evaluator, I felt hard to observe the user meanwhile keep recording the data.

Blog Reflection 06 – shua2390

1)How did physically acting out help to explore ideas?

Physically acting out provides a better understand of the event with a more empathic methodology. It helps me to think or solve the problems in the perspective of the users.

2) Did you refine your ideas and solutions to the problem through body-storming? In what way?

Yes. Design is not only the work of thinking but also involves experiencing. Body storming gives me another perspective to audit my ideas and solutions so that I could find some shortages.

3) What was difficult or challenging about bodystorming?

The main challenge could be when I did bodystorming, I did not actually in a real scenario which leads the problems of did not know what to do and reduce the empathy to the users.

4) Does bodystorming lend itself to certain types of problems?

Yes, it is really helpful to provide the user experience and empathy. When I am going to conduct the process of optimasation, bodystorming enables me to think in the perspective of users.

Summary Poster – shua2390

Summary Poster

Blog Reflection 5 – shua2390

1) How did taking the position of an Extreme User influence your thinking in relation to the design challenge? Was it different to how you usually generate ideas and empathy?

By taking the position of an extreme user, it allows me to empathise with users and understand what they are thinking. It helps people to collect information about users’ needs and interests when designing. This practice provides us an opportunity to have a clear view on users’ perspective which is important to designers.

2) Did any of the other design thinking techniques (design provocation cards, stories, storyboards, etc.) help you to work through ideas and collaborate with your group members?

Storyboards helps us a lot. With this technique, we can understand the ideas and concepts better. It is an efficient and useful way to work through our ideas and collaborate with my group members. Comparing with words, the storyboards are more intuitive which means we can understand the ideas easily.

Blog Reflection 04-shua2390

Briefly reflect on the lessons learnt from each exercise a). reflective listening b). defamiliarisation of everyday reality c). empathic modelling

a). Reflective listening

After this exercise, I found it is not easy to be either role of an interviewer or an interviewee. As a listener, the main job is to describe based on what he listened. For me, I found that relevant and consistent questions was helpful for the interview. I prefer to be a speaker first so that I could have a better view on what to ask next.

b). Defamiliarisation of everyday reality

It is a brand-new experience to watch the video about the process of daily travel, it made me reflected several problems which I never realize during the daily travel.

It also provided me another view on my daily life. When you get used to do something every day, you tend to not to notice the things bother you however, once you are given an opportunity to review it such as watching it in a video, you will find those negative features.

c). Empathic modelling

Empathic modelling was an interesting exercise. I saw a totally different and unfamiliar world after using the cling wrap.

During this exercise, I found that once I was looking at that scene, I tended to focus on colour which I always ignore in the daily life. I also have to say that since the view was covered by cling wrap, colour was the only thing that I could tell.

Blog Reflection 03-shua2390

1.Describe your experience of creating personas from different users’ perspectives gathered in the interview data. Was there enough commonality between the 4 people interviewed to form a coherent persona? Or did it make more sense to create a second different persona?

We chose the topic ‘catching public transport’. We started the interview from some general questions such as ‘when did you take a public transport last time’ or ‘Why did you choose it’. Then, we followed the guide to talk about the favourite features and some ideal experience.

After the interview, we concluded our interview materials and started to create the personas. Since all of us have different cultural backgrounds, we met some troubles when we were forming a coherent persona. The answers were quite different to several questions such as frequency, average journey and student types. But, finally we still created a persona by deleting some inrelevant data.

2.Do you think your final persona(s) was successful in generating empathy with users? What would you change to make it better?

Despite we created a personas through the interview, I think there are still several limitations.

The first one is that we were both interviewers and interviewees which means our answers and questions could be influenced by our group mates. This could easily happen in the group in which all the members have same or similar backgrounds, because they may feel empathy during the interview and change their answers.

The other one is that four interviews’ data maybe not enough to generate empathy with users.

In conclusion, to be successful in generating empathy with users we should increase the number of samples and divide the interviewers and interviewees.

Blog Reflection 02 – shua2390

1) How did this exercise help you build empathy with prospective users?

This exercise help me have a better view on users by having an insight into the users’ interests, needs, motivations, frustrations etc. For this interview, I could know why she wanted to go traveling, what did she like or dislike during the travel. Then the study team can finally have a conclusion of the user through different interviews and classify the labels into different categories.

2) How did the clustering of information help you to understand user needs?

In this exercise, the more labels we have through the interviews the more insights we could have towards the user. By clustering the the information, we can conclude users’ interests, needs, motivations, frustrations efficiently and visually.

3) What was difficult or challenging with the technique? How would you do it better next time?

How to write the label accurately could be one of our challenges. We all categorise through the interview which makes it important to summarise the useful information. It is hard to tell which part is useful. Next time, I think I will read the article in advance and highlight the useful information before the class so that I can save time on summarise the label.

There is another challenge for us, we have difficulties on deciding which category should the label be put. Sometime, it seems that a label could be fit for two categories.

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