- 1) How did thinking in terms of shots and scenes influence your approach to communicating your design concept?
Before thinking about shots and scenes, I was wondering how we could show main concepts of our design. To be honest, I did not have any idea at that moment and I was thinking of recording a totally wide-shot scene, although I had read about visual storytelling at the end of the Tutorial 5 (Ideating).
After I thought how we could use shots to communicate much stronger through the video, I discovered that using appropriate techniques in terms of shots and scenes could help the designer to be able to show all aspect of the design concepts by a very short video even in only one-minute video-clip, otherwise it would be hard to show them in less than three minutes.
- 2) What motivated your choice of storyline structure? Can you think of an exemplar from a film that uses the same structure?
Users’ needs and what they expect from a video to thoroughly understand the concepts of design made us think of the most easy-to-understand structure, in other words, the structure should have talked more about main aspects of design than non-important aspects. As an exemplar I have really liked a cut video of “The Sixth Sense Technology” (https://www.youtube.com/watch?v=Tq22KBGwMxc).
The structure we chose might be a bit different of what this film’s maker has used, however the way we selected for our storyline structure is very similar to their way.
- 3) What choices did you make about audience and style? Were they related?
Since our design was about fitness, we chose fitness communities as well as people who regularly do exercises, but our main audience were people who do not do regular exercises and consequently are at the risk of losing their health. We chose an encouraging style for those people to show them that our design is not similar to traditional boring fitness tools, but it is a full of fun game tool which gets muscles and brain of gamer involved more effectively and more efficiently.