Blog Reflection 06
1) How did physically acting help to explore ideas?
During the bodystorming exercise, we picked the topic of ‘of sleeping in airplanes‘. Everyone (except Laura who was in-charged of taking picture) took part in role playing of different scenarios trying to have a most comfortable sleep inside an aircraft. This exercise put primary importance on context of the environment inside an airplane. From the group performance, we had physically experienced the situation of being surrounded by strangers of different background in a tight space. We tried out the scenario of trying to sleep while baby crying; trying walk pass two passengers to go to the toilet from a window seat. These scenarios let every one of us experienced ‘passengers’ behaviours, reactions and responds. From here we were able to gain much better understanding and empathy of air plane users and explored possible ideas for different scenarios.
2) Did you refine your ideas and solutions to the problem through bodystorming? In what way
Group performance through bodystorming explored existing design and working relationships inside an air-plane. This exercise also let us simulated ‘passengers’ interactions of the service analysed their experiences and examined their responds and behaviours toward different scenarios. During the performance, we uncovered some omnipresent problems and revealed unexpressed expectations which too often happened inside an packed plane. We played out 6 different scenarios. The first one was narrow space between rows of seat. Second scenario was about limited legroom for stretching exercise to prevent jet lag. The third scenario was baby crying uncontrollably while other passengers were trying to have a good sleep. Then we played out the forth scenarios where window seat passenger wants to go the toilet. The fifth scenario we had was how stewardess trying to wake passengers up for meal. The last scenario was about intoxicated passengers with disruptive behaviours.
6 different scenarios
Scenario 3: Baby crying uncontrollably
Scenario 4: Passenger trying to get back in to his seat while other passengers are sleeping
Scenario 4: Stewardess serving meal to passengers
Our group’s mindmap
We came out with the proposal of an enclosed soundproof compartment for mother travelling with an infant, the tiny but comfortable room comes with the right furnishing and equipments just like a small nursing room. From this exercise we also envisioned a solution to have all seat installed with moving mechanism, when a window passenger press the button, the same row of seats as well as the front row will gently move backward and forward slightly to allow him/her to get to the toilet more easily.
3) What was difficult or challenging about bodystorming?
Bodystorming involves role playing and improvisation of a product or service, this may be strenuous for some especially those who are introverted or not expressive enough to play a different character or some who are not imaginative of a non existed service/product.
Ideally the group performance should take place in a location where the product or service will be examined, complete with necessary artefacts in the environment. In this case economy class of an air-plane
4) Does bodystorming lend itself to certain types of problems?
Not at all! Not for our group. In fact we found this exercise is helpful for us to experience different scenarios and functions of existing a designed service. It helped us to find ways to fine-tune or improve existing services, and even helped to generate new ideas to enhance existing services.