1. How did thinking in terms of shots and scenes influence your approach to communicating your design concept?

Through shots and scenes, we could explain and express the main concepts of our design. After I thought how we could use shots to communicate much stronger through the video, By using the shots and the scenes, it is easy to show the advantage and the focal points and features of the product.

2. What motivated your choice of storyline structure ? Can you think of an exemplar from a film that uses the same structure?

The most moved plots must happened in love story. People love stories, since stories come from life and it is different from true life. So to some extent, storyline structure would give the audience deep impression.

I still remember the  movie Once, the film tell a love story  of the actors and actresses.

3. What choice did you make about audience and style? Were they related?

Since our design is about the course and information releasing system, so we decide our audience group should be the students in USYD. We think the product positioning is very important. It is as important as marketing, since the shots and scenes are just like advertising, the manager have to know what kind of audience and group of potential users are.

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