A: How did taking the position of an Extreme User influence your thinking in relation to the design challenge? was it different to how you usually generate ideas and empathy?

H: It is different, most of the time we are designing for the majority, we extract user patterns from the most common user behaviours.  Playing the role of extreme user is a productive way to generate ideas, as those users not only overemphasize thoughts and behaviours that all consumers may share, they might also have niche requirements that is less used by other normal users.  Knowing the connection between this extreme user with the product/service is stronger than normal users, it magnifies user requirements and raises expectations which always motivates me.

 

A: Did any of the other design thinking techniques (design provocation cards, stories, storyboards, etc.) help you to work through ideas and collaborate with your group members?

In the beginning when we had a lot ideas to combine from 5 members’ individual user personas we didn’t feel the need for provocation cards, while later on we met block points in the middle of generating user story, we picked up a few provocation cards just to give it a try and it somehow did helped us to find a new story line even though the words we withdrew seems were crazily irrelevant to our subject.

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